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ABOUT US

Established in 2013, The Icon Factory is an events, experiences and creative production business specialising in creating memorable moments that bring people, brands and audiences together. We create and deliver standout events, parties, launches, celebrations and brand experiences, bringing ideas to life from initial concept and creative direction through to production, styling and execution.

From corporate events and christmas parties to product launches, media events, private celebrations and brand activations, we work closely with our clients to create experiences that are considered, engaging and memorable. Our approach combines creative thinking, strategic planning and seamless production, with every detail carefully considered to ensure the event not only looks incredible, but delivers the right atmosphere, experience and impact.

Our capabilities include event concept and creative direction, event production, styling, theming, florals, branding, entertainment, installations, activations and guest experiences. We can manage the entire event or work alongside existing teams and suppliers to bring specific elements to life. With an established head office in Sydney and an international production network, The Icon Factory delivers events and experiences locally and globally.

Whether you're planning a corporate celebration, christmas party, brand launch, media event, private party or a completely bespoke experience, we bring creativity, expertise and meticulous execution to every project. We create experiences people remember, events people talk about and moments that make an impact.